Don't be deceived: Using linguistic analysis to learn how to discern online review authenticity
通过分析酒店评论的语言线索（如可理解性、具体性、夸张和疏忽），开发了一套指导方针，帮助人们更好地区分真实和虚假评论。
This article uses linguistic analysis to help users discern the authenticity of online reviews. Two related studies were conducted using hotel reviews as the test case for investigation. The first study analyzed 1,800 authentic and fictitious reviews based on the linguistic cues of comprehensibility, specificity, exaggeration, and negligence. The analysis involved classification algorithms followed by feature selection and statistical tests. A filtered set of variables that helped discern review authenticity was identified. The second study incorporated these variables to develop a guideline that aimed to inform humans how to distinguish between authentic and fictitious reviews. The guideline was used as an intervention in an experimental setup that involved 240 participants. The intervention improved human ability to identify fictitious reviews amid authentic ones.