线上线下时尚特许经营供应链中的无渠道冲突:延迟策略与合同选择
Online-offline fashion franchising supply chains without channel conflicts: Choices on postponement and contracts
International Journal of Production Economics · 2017
被引 63
ABS 3
- Tsan‐Ming Choi
- Yue Chen
- Sai Ho Chung 通讯
供应链管理渠道协调运营管理市场营销工业组织