Strategies for Higher Education in the Digital Age
从传统面授高校的视角分析在线技术战略,指出纯面授和纯在线策略的局限,提出混合策略的类型学及实施挑战。
This article analyzes online technology strategically from the perspective of traditional (face-to-face) providers of higher education. Analysis of current and projected relative positions explains why face-to-face providers need to take online technology seriously. But both pure strategies—entirely face-to-face and entirely online—have significant limitations from their perspective, directing attention toward mixed or blended strategies, for which a strategic typology, illustrated with a broad range of examples, is provided. Moving from an entirely face-to-face approach to a blended one is likely to generate some implementation challenges, which are also addressed.