信息线索对在社交网站上推广企业社会责任倡议的公司感知合法性的影响

The effects of information cues on perceived legitimacy of companies that promote corporate social responsibility initiatives on social networking sites

JOURNAL OF BUSINESS RESEARCH · 2017
被引 101
人大 A-ABS 3
企业社会责任公共关系市场营销合法性