影响力策略如何发挥作用?认知制度概况的调节作用与承诺的中介作用
How does influence strategy work? The moderating role of cognitive institutional profile and mediating role of commitment
Industrial Marketing Management · 2017
被引 15
ABS 3
- Weihe Gao
- Liping Qian 通讯
- Mrinal Ghosh
组织行为战略管理制度理论市场营销