奢侈品能否支持循环经济?以Bang & Olufsen为例

Luxury products for the circular economy? A case study of Bang & Olufsen

BUSINESS STRATEGY AND THE ENVIRONMENT · 2019
被引 50
人大 A-ABS 3

中文导读

通过文献综述和Bang & Olufsen案例,探讨奢侈品的高质量、耐用性、维修服务等特性如何支持循环经济中的维护、修复和再利用环节。

Abstract

Abstract This paper examines whether luxury products can support a circular economy. This is done through a literature review of luxury products and the links to circular economy, as well as a case study of Bang & Olufsen (B&O). The literature review revealed links between some of the core characteristics of luxury products and the circular economy. This included aspects such as the high quality, durability, service schemes, extended warranties, and large aftermarkets. The case study supports the links between the inner circles in the circular economy (maintenance, repair, and reuse) and some of the core characteristics of luxury products. B&O produces products with a long lifespan, has extended warranties, repair and service schemes, spare part availability for 8 years, an aftermarket, and leasing schemes. B&O also does reconditioning of components for its repair loop, conducts dismantling tests, marks plastic parts, and has a negative list that excludes certain hazardous components.

循环经济奢侈品案例研究可持续消费