从关系视角考察O2O商务中消费者的行为意向:一项探索性研究
Examining Consumers’ Behavioral Intention in O2O Commerce from a Relational Perspective: an Exploratory Study
Information Systems Frontiers · 2017
被引 49
ABS 3
- Lin Xiao
- Chuanmin Mi
- Yucheng Zhang 通讯
- Jing Ma
消费者行为O2O商务行为意向关系视角