数字视频游戏内在与外在质量线索对销售的影响:一项实证研究

The effect of intrinsic and extrinsic quality cues of digital video games on sales: An empirical investigation

Decision Support Systems · 2017
被引 89
ABS 3
数字营销消费者行为娱乐产业经济学产品定价与销售