应用自然语言处理能力进行计算机化文本分析以测量组织文化

Applying Natural Language Processing Capabilities in Computerized Textual Analysis to Measure Organizational Culture

ORGANIZATIONAL RESEARCH METHODS · 2017
被引 103
人大 A-ABS 4

中文导读

将自然语言处理技术引入计算机化文本分析,开发并验证了一种测量组织文化的新方法,该方法在内容效度、外部效度、维度和预测效度上表现良好,为管理学者提供了问卷之外的替代测量工具。

Abstract

We build on and extend methodological developments in computerized textual analysis and apply it for developing and validating a measure for the widely used concept of organizational culture. Although the organizational culture concept is widely used in a variety of domains of management scholarship, its measurement is primarily based on survey questionnaires. In this study, we extend computerized textual analysis by introducing the capabilities of natural language processing (NLP). NLP capabilities are artificial intelligence techniques for textual analysis that make it possible to conduct textual analysis at the multiple word level. We follow recommendations for establishing construct validity and demonstrate that the measure of organizational culture dimensions outlined in the study has content validity, external validity, dimensionality, and predictive validity.

组织文化自然语言处理文本分析测量方法人工智能