社交媒体在增强在线市场中关系与电子商务制度机制感知有效性中的作用

The role of social media in enhancing guanxi and perceived effectiveness of E-commerce institutional mechanisms in online marketplace

• Alain Yee‐Loong Chong 通讯
• Boying Li
• Hing Kai Chan
• Ewelina Lacka