创业认知是普遍的吗?跨文化评估创业认知

Are Entrepreneurial Cognitions Universal? Assessing Entrepreneurial Cognitions across Cultures

ENTREPRENEURSHIP THEORY AND PRACTICE · 2002
被引 411
人大 AFT50ABS 4*

中文导读

基于11个国家990名受访者的数据,研究了创业认知是否独特、是否具有跨文化普遍性以及受国家文化影响的程度。

Abstract

In this study we examine three research questions concerned with entrepreneurial cognition and culture: (1) Do entrepreneurs have cognitions distinct from those of other business people? (2) To what extent are entrepreneurial cognitions universal? and (3) To what extent do entrepreneurial cognitions differ by national culture? These questions were investigated in an exploratory study using data collected from 990 respondents in eleven countries. We find, in answer to question one, that individuals who possess “professional entrepreneurial cognitions” do indeed have cognitions that are distinct from business non-entrepreneurs. In answer to question two, we report further confirmation of a universal culture of entrepreneurship. And in answer to question three, we find (a) observed differences on eight of the ten proposed cognition constructs, and (b) that the pattern of country representation within an empirically developed set of entrepreneurial archetypes does indeed differ among countries. Our results suggest increasing credibility for the cognitive explanation of entrepreneurial phenomena in the cross-cultural setting.

创业认知跨文化研究心理学