情感与实践

Emotion and practice

Marketing Theory · 2018
被引 56
ABS 3

中文导读

本文探讨实践如何组织情感、情感又如何组织实践,基于对母亲角色的民族志研究提出三种情感阶段(预期、实现、评估),揭示情感与实践的相互构成关系,对理解消费文化中的情感运作有贡献。

Abstract

While emotions are a central facet of consumer culture, relatively little is known about how they are tied to the embodied and tacit aspects of everyday living. This article explores how practices organize emotions and vice versa. Pairing Schatzki’s teleoaffective structure with emotions understood as intensities that are deeply inscribed in the structural blueprints of practices, we propose that the organization of emotions and practices is recursive and based on three teleoaffective episodes: anticipating, actualizing, and assessing. To illustrate this, we present an analysis of empirical material from an ethnographic study on mothering. The practice–emotion link we unfold contributes to understanding the operation of emotions in consumer culture by specifying how practices and emotions are co-constitutive. This offers novel insights into the embodied and routinized nature of emotions, illuminates the connection between practices and individuals, and highlights the role of emotions in practice change.

消费文化实践理论情感社会学民族志