战略、行政与运营问题:外部人员对小企业绩效的影响

Strategic, Administrative, and Operating Problems: The Impact of Outsiders on Small Firm Performance

ENTREPRENEURSHIP THEORY AND PRACTICE · 1989
被引 82
人大 AFT50ABS 4

中文导读

研究小企业发展中心提供的外部咨询类型与客户企业绩效变化的关系,发现行政和运营帮助比战略帮助更有效,但综合三类帮助效果最佳。

Abstract

This study investigates the relationships between the types of “outsider” consulting assistance provided by the Small Business Development Center and subsequent changes in the performance of its established small business clients. According to the results of this study, established small business clients appear to benefit more from administrative and operating assistance than they do from strategic assistance. However, the findings also suggest that outsider assistance is most useful when it includes comprehensive attention to strategic, administrative, and operating problems.

小企业商业咨询绩效管理市场营销产业组织