正面和负面电子口碑动机与酒店顾客的电子口碑行为:人格重要吗?

Positive and negative eWOM motivations and hotel customers’ eWOM behavior: Does personality matter?

International Journal of Hospitality Management · 2018
被引 189
ABS 3
消费者行为酒店管理电子口碑人格心理学