Resource partitioning and strategies in markets for technology
结合资源划分和技术市场文献，提出产品策略宽泛的公司会购买更多技术但少卖技术，而产品策略聚焦的公司则相反；产品与技术市场策略的匹配能提高企业生存概率。研究基于1989-2002年间进入安全软件行业的736家公司数据。
By bridging literature on resource partitioning and markets for technology, this article proposes that companies that pursue a broad (focused) product strategy buy more (less) technology in the market but sign fewer (more) deals as technology suppliers. Furthermore, an alignment between product and technology market strategies increases firms’ survival chances: Companies that pursue a broad (focused) product strategy are more likely to prosper when they buy (sell) technology in the market. To test these contentions, the authors consider a population of 736 firms that entered the security software industry between 1989 and 2002.