Integrating Analytics Through the Big Data Information Chain: A Case From Supply Chain Management
通过一家暖通空调产品分销商的案例，详细描述了如何将分析工具通过数据科学活动链从原始数据整合到可视化输出，为学术界与行业合作提供蓝图。
The benefits of good decision making by a distributor often have broad leverage across a supply chain, and data science provides a comprehensive framework for making this possible. We present a case study of an ongoing partnership between the authors and corporate managers at a distributor of heating, ventilating, and air‐conditioning products. We describe in detail the “vertical integration” of our analytical tools through a long chain of data scientific activities, backward to raw data, and forward to visually appealing output, in an organization with legacy information technology infrastructure. The models are applied to a large‐scale data set, and spreadsheet‐based decision support tools that include useful visualization capabilities for the firm are illustrated. We also offer this case as a blueprint for building a collaborative research relationship between academia and industry.