Sustainability in Practice
文章探讨企业是否应主导环境可持续性，认为企业能力有限且应等待消费者愿意为之付费，否则不应过度行动。
Should business lead on environmental sustainability? The article argues that while there are some environmental initiatives that support the mission of the business, such as energy savings that also reduce costs, business should not go too far. On the one hand, its ability to do so is limited since most of the carbon footprint is outside its four walls, and even where it can make substantial changes, it should not do it until consumers will be willing to pay for it and incur minor inconveniences.