Entrepreneurial Opportunities: Who Needs Them?
认为创业机会这一概念在创业研究中缺乏实际洞察，建议放弃该概念，转而采用基于判断的方法，围绕资源异质性和不确定性，通过信念-行动-结果框架来理解创业。
Debate in management research on the status of the opportunity construct is now more than a decade old. We argue that the debate has led to little additional insight in entrepreneurship, and we develop the case for abandoning the construct altogether. Uncertainty is central to entrepreneurship and innovation yet absent from opportunity-based approaches. We offer instead a judgment-based approach of entrepreneurship that revolves around the nexus of resource heterogeneity and uncertainty and is operationalized in the beliefs-actions-results (BAR) framework.