Networking-bonding actions, quality of ties, and channel member collaboration: Evidence from U.K.-based small firms
研究了英国小企业中网络联结行为如何通过关系质量影响渠道成员协作,并发现社会互动通过目标一致性影响运营同步,通过关系嵌入影响情报生成,且契约治理起负向调节作用。
We aim to deepen our understanding of the processes through which network-bonding actions affect channel member collaboration in the small firm context. We develop a framework to highlight the mediating roles of quality of ties and moderating role of control mechanisms in such processes. We test our framework using the quantitative method, by analyzing survey from 385 U.K.-based small firms. We find that social interaction tends to affect operation synchronization via goal congruence, though affects intelligence generation via relational embeddedness. Furthermore, contractual governance has a negative moderating effect on the relationship between social interaction and goal congruence.