正确的长相:保守派政治家看起来更帅,选民也奖励这一点

The right look: Conservative politicians look better and voters reward it

Journal of Public Economics · 2016
被引 103
人大 AABS 3

中文导读

研究发现欧洲、美国和澳大利亚的右翼政治家普遍更漂亮,因为漂亮的人收入更高、更不支持再分配;在低信息选举中,选民会把外貌当作保守主义的信号,右翼候选人因此获益更多。

Abstract

Since good-looking politicians win more votes, a beauty advantage for politicians on the left or on the right is bound to have political consequences. We show that politicians on the right look more beautiful in Europe, the United States and Australia. Our explanation is that beautiful people earn more, which makes them less inclined to support redistribution. Our model of within-party competition predicts that voters use beauty as a cue for conservatism when they do not know much about candidates and that politicians on the right benefit more from beauty in low-information elections. Evidence from real and experimental elections confirms both predictions.

政治人物外貌保守主义选举优势低信息选举