消费者评估企业网站好感度所采用的线索:英国和俄罗斯金融机构的实证研究

Cues adopted by consumers in examining corporate website favorability: An empirical study of financial institutions in the UK and Russia

JOURNAL OF BUSINESS RESEARCH · 2019
被引 32
人大 A-ABS 3
消费者行为企业网站金融机构跨文化研究