双形博弈

Biform Games

Management Science · 2007
被引 328 · 同刊同年前 7%
人大 A+FT50UTD24ABS 4*

中文导读

提出一种结合非合作与合作博弈的混合模型,用于形式化商业战略中塑造竞争环境的策略性行为,并证明其效率条件。

Abstract

Both noncooperative and cooperative game theory have been applied to business strategy. We propose a hybrid noncooperative-cooperative game model, which we call a biform game. This is designed to formalize the notion of business strategy as making moves to try to shape the competitive environment in a favorable way. (The noncooperative component of a biform game models the strategic moves. The cooperative component models the resulting competitive environment.) We give biform models of various well-known business strategies. We prove general results on when a business strategy, modelled as a biform game, will be efficient.

Biform Games非合作博弈合作博弈商业策略