Business, Aging, and Socioemotional Selectivity: A Qualitative Study of Gray Entrepreneurship
通过行为心理学视角，研究老年创业者（灰色创业）的动机与体验，发现内在驱动（如成就感、人际关系）比经济因素更重要，创业帮助他们构建积极的社会环境。
This three‐stage qualitative paper explores the motivations and experiences of gray entrepreneurship through age‐related lenses outlined in behavioral psychology literature. In contrast to economic approaches that presuppose financial drivers, findings reveal that intrinsic drivers such as achievement, fulfillment, and relationships had primacy among the participants in this research. Entrepreneurship enabled the older people in this study to construct their social environments in a way that maximizes the potential for positive affect, and minimizes the potential for negative affect, both in and out of work.