数字化服务跨国公司与国际商务理论

Digitalized service multinationals and international business theory

JOURNAL OF INTERNATIONAL BUSINESS STUDIES · 2019
被引 106
人大 AFT50UTD24ABS 4*

中文导读

质疑数字化服务跨国公司拥有新型网络优势的观点,认为现有理论足以解释其行为,对国际商务学者评估理论适用性有参考价值。

Abstract

Abstract Banalieva and Dhanaraj argue that digital service multinationals (DSMNCs) possess a new category of firm-specific advantage (FSA), the network advantage, and that, contrary to extant theory, they use networks as a mode of governance. I review the business models used by DSMNCs, compare them to non-digital ones, and explore what we can learn about them from extant IB theory. I conclude that network advantages are not a new category of FSAs, that networks are not a mode of governance, and that their use by DSMNCs is well explained by extant theory.

国际商务跨国公司数字化服务企业优势