消费者商店选择决策标准对网络购物中光顾意向和感知价值的影响

The Influence of Consumers' Store Choice Decision Criteria on Patronage Intention and Perceived Value in Internet Shopping

JOURNAL OF BUSINESS RESEARCH · 2005
被引 2
人大 A-ABS 3
消费者行为网络购物营销策略零售管理