Digital transformation: A multidisciplinary reflection and research agenda
基于现有文献，识别出数字化转型的三个阶段（数字化、数字化、数字化转型），并探讨了数字企业的增长战略、所需资产与能力、组织结构及绩效指标，最后提出未来研究议程。
Digital transformation and resultant business model innovation have fundamentally altered consumers’ expectations and behaviors, putting immense pressure on traditional firms, and disrupting numerous markets. Drawing on extant literature, we identify three stages of digital transformation: digitization, digitalization, and digital transformation. We identify and delineate growth strategies for digital firms as well as the assets and capabilities required in order to successfully transform digitally. We posit that digital transformation requires specific organizational structures and bears consequences for the metrics used to calibrate performance. Finally, we provide a research agenda to stimulate and guide future research on digital transformation.