如何做一场精彩的演讲

How to Give a Killer Presentation

HARVARD BUSINESS REVIEW · 2013
被引 6
人大 AFT50ABS 3

中文导读

为商务人士提供演讲技巧建议,通过分析TED大会帮助12岁发明家克服演讲恐惧的案例,讲解如何构建叙事、避免常见错误。

Abstract

The article presents advice for businesspeople on how to improve their presentation skills and communicate more effectively to colleagues. It presents and analyzes an anecdote in which members of the TED conference organizing committee worked with 12-year-old inventor Richard Turere to overcome his anxiety and lack of public speaking ability in order to allow him to deliver a TED talk. Topics include advice like the importance of framing a narrative in order to make a succinct point, how to strategize the delivery of a speech, and how to avoid common presentational mistakes like reciting a speech from memory, overusing technical jargon, and avoiding eye contact with the audience. INSET: Find the Perfect Mix of Data and Narrative.

商业公共演讲沟通技巧媒体研究