Business model based on strong sustainability: Insights from an empirical study
研究了强可持续性(即经济活动受限于自然资源)如何塑造商业模式,基于对瑞典12家永续农业企业的定性研究,提出了强可持续性商业模式框架,识别自然为主要利益相关者,并给出管理建议。
Abstract The extant literature on traditional and sustainable business models lacks insights into how strong sustainability—that is, constraining economic and social activities within the limitations of natural resources—can shape business models. Thus, the purpose of this article is to propose a business model framework based on the principles of strong sustainability (SSBM). The proposed framework is developed combining available literature and empirical insights from a qualitative abductive study of 12 permaculture business ventures in Sweden. The results identify nature as the primary stakeholder and recommend strong local anchorage, the creation of diversified income sources, deliberate limitations on economic growth, the infusion of the business model with a systemic and ecosystem perspective, and the design of value flows beyond financial aspects. The discussion reflects on the most important results, provides practical implications and managerial guidelines, and suggests future research in the SSBM.