精益创业框架:弥合学术与实践者之间的鸿沟

The Lean Startup Framework: Closing the Academic–Practitioner Divide

ENTREPRENEURSHIP THEORY AND PRACTICE · 2020
被引 371 · 同刊同年前 5%
人大 AFT50ABS 4

中文导读

梳理精益创业框架的五大模块(商业模式、验证学习/客户开发、最小可行产品、坚持与转型、市场机会导航),结合现有研究丰富其内涵,并提出研究机会,旨在帮助学者、教育者和实践者更好地理解新创企业启动过程。

Abstract

The lean startup framework is one of the most popular contributions in the practitioner-oriented entrepreneurship literature. This study seeks to generate new insights into how new ventures are started by describing the five main building blocks of the lean startup framework (business model, validated learning/customer development, minimum viable product, perseverance vs. pivoting, market-opportunity navigation), enriching the framework with existing research findings, and proposing promising research opportunities in a way that reduces the academic−practitioner divide. In so doing, we hope to enhance researchers’ understanding of the startup process; provide knowledge for educators; and, ultimately, improve the startup process for practitioners.

创业新创企业精益创业学术实践鸿沟