集体主义个人价值观对创业意向形成的影响

The influence of collectivistic personal values on the formation of entrepreneurial intentions

INTERNATIONAL SMALL BUSINESS JOURNAL · 2020
被引 58
人大 A-ABS 3

中文导读

研究了集体主义价值观如何通过个人态度、感知行为控制和主观规范间接影响创业意向,基于英国和西班牙413名大学生的样本。

Abstract

This article analyses the specific role of collectivistic personal values as an antecedent of entrepreneurial intention. While previous studies have focused on individualistic values, the influence of collectivistic values has remained largely ignored. We study this influence on a sample of 413 university students from the United Kingdom and Spain. The results are consistent in both countries, suggesting that an emphasis on collectivistic personal values triggers an indirect, negative effect on entrepreneurial intentions through both personal attitude and perceived behavioural control. However, it also induces an indirect positive effect through subjective norms. The study indicates that not only individualistic values but the complete personal-value structure is influential in explaining the formation of entrepreneurial intentions.

创业意向集体主义个人价值观创业心理学