从爱好到生意:使用fsQCA探索创业警觉性的环境前因

From hobby to business: Exploring environmental antecedents of entrepreneurial alertness using fsQCA

JOURNAL OF SMALL BUSINESS MANAGEMENT · 2020
被引 42
人大 A-ABS 3

中文导读

通过调查美国自酿啤酒社区,研究反馈、合作邀请和获奖等环境因素如何激发非创业者基于爱好产生创业意向,并影响创业警觉性的三个维度。

Abstract

Through a tailored survey targeting homebrewing communities in the United States, this research investigates environmental factors---feedback, collaboration offers, and awards received---triggering individuals who are not yet entrepreneurs to develop intentions of starting a business based on their hobby. The study specifically focuses on the role these factors play in influencing the three dimensions of entrepreneurial alertness phenomenon: scanning and search; association and connection; and evaluation and judgment. The results of a series of hierarchical regressions complemented by a fuzzy set qualitative comparative analysis (fsQCA) show that receiving positive feedback or collaboration offers from fellow hobbyists can stimulate individuals’ entrepreneurial alertness.

创业市场营销定性比较分析心理学经济学