嗡嗡声能带来生意吗?社交互动、网络中心性与销售绩效:基于企业间社区的实证研究

Can buzzing bring business? Social interactions, network centrality and sales performance: An empirical study on business-to-business communities

JOURNAL OF BUSINESS RESEARCH · 2020
被引 66
人大 A-ABS 3
社交网络销售绩效企业间社区网络中心性营销