当提供者与用户之间的可互换性产生影响:社会邻近性在协作服务中的中介作用

When interchangeability between providers and users makes a difference: The mediating role of social proximity in collaborative services

JOURNAL OF BUSINESS RESEARCH · 2020
被引 35
人大 A-ABS 3
服务营销社会交换理论协作服务社会邻近性