“The person with maximum knowledge will win the race”: Conceptualizing knowledge in microbusinesses
基于文化视角，通过对32位业主经理和11位员工经理的访谈分析，发现少数民族微型企业基于族群优势的本地知识创造与共享是竞争优势的重要来源，挑战了大型企业的研究结论。
The concept of knowledge and the process of knowledge sharing in ethnic minority microbusinesses remain neglected in contemporary debates even if their role for economic development is recognized. Drawing on a culturalist view, we explore how knowledge is defined and shared in a local niche market. Thematic analysis of semistructured qualitative interviews with 32 owner-managers and 11 employee-managers reveals that, contrary to studies on larger firms, local knowledge creation and sharing narrowly based on ethnic strengths are valuable sources of competitive advantage. Our study has implications for researchers, policymakers, and practitioners in exploring, supporting, and integrating ethnic minority microbusinesses.