Does entrepreneurship fit her? Women entrepreneurs, gender-role orientation, and entrepreneurial culture
研究分析了性别角色取向和感知的创业文化如何影响西班牙女性在创业过程中的进展，发现男性化或双性化取向的女性更可能发展创业生涯，且感知的创业文化对不同取向女性的影响不同。
Abstract The present research analyzes the way in which gender-role orientation (GRO) and perceived entrepreneurial culture affect the advancement of women through the different stages in the entrepreneurial process. To do so, a sample of 1195 Spanish women is studied using Bem’s Sex Role Inventory to identify their GRO and a perceived regional culture (PRC) scale. The results confirm that women with a masculine or androgynous orientation are more likely to develop entrepreneurial careers. Besides, for masculine GRO women, the perception of a supportive entrepreneurial culture in their region fosters their advancement in entrepreneurship. In contrast, the effect of perceived culture is negative for women with an androgynous GRO. These results contribute to advance knowledge on the entrepreneurial process for women. Based on our results, the debate about women entrepreneurship should be expanded to fully acknowledge the relevance of GRO.