品牌在感知服务绩效中的作用:职业足球中的调节效应与组态方法
The role of the brand in perceived service performance: Moderating effects and configurational approach in professional football
Technological Forecasting and Social Change · 2020
被引 13
ABS 3
- Ferrán Calabuig Moreno 通讯
- Vicente Prado‐Gascó
- Juan Manuel Núñez Pomar
- Josep Crespo Hervás
品牌管理服务营销体育经济学消费者行为