Co-evolution of platform architecture, platform services, and platform governance: Expanding the platform value of industrial digital platforms
研究了工业制造企业开发B2B数字平台的三种类型（产品平台、供应链平台、平台生态系统），发现平台架构、服务和治理共同演化，每种类型有特定的创新机制来发现新服务并扩大平台价值。
Industrial manufacturers increasingly develop digital platforms in the business-to-business (B2B) context. This emergent form of digital platforms requires a profound yet little understood holistic perspective that encompasses the co-evolution of platform architecture, platform services, and platform governance. To address this research gap, our study examines multiple platform sponsors from an industrial manufacturing context. The study demarcates three platform archetypes: product platform, supply chain platform, and platform ecosystem. We argue that each platform archetype involves a gradual development of platform architecture, platform services, and platform governance, which mirror each other. We also find that each platform archetype is characterized by a specific innovation mechanism that contributes to the platform service discovery and expands the platform value. Our study extends the co-evolution perspective of platform ecosystem literature and digital servitization literature.