农产品最优质量保证体系

Optimal Quality Assurance Systems for Agricultural Outputs

American Journal of Agricultural Economics · 2003
被引 0
人大 AABS 3

中文导读

通过模型分析农产品加工商在采购中如何设定质量保证体系的严格程度,以最大化利润,并考察了影响最优严格程度的因素,对理解私营部门激励和公共部门角色有参考价值。

Abstract

New quality assurance systems (QASs) are being put in place to facilitate the flow of information about agricultural and food products. But what constitutes a proper mix of public and private efforts in setting up QASs is an unsettled question. A better understanding of private sector incentives for setting up such systems will help clarify what role the public sector might have in establishing standards. We contribute to this understanding by modeling the optimal degree of "stringency" or assurance in a processor's quality control system over procurement of agricultural output when there exists uncertainty about quality.\nOur model addresses two questions: (1) Should a buyer of agricultural outputs implement a QAS as a way to gain and provide information about product quality to its potential customers? and (2) Given that it is profitable to adopt a QAS, what is the profit-maximizing degree of assurance in the system? We study a particular case in which the input buyer requires its suppliers to implement a given QAS.\nIncreased stringency through the QAS reduces the probability of type I errors of falsely declaring that a product is of high quality and of type II errors of rejecting high-quality output. The optimal degree of assurance balances the marginal cost of increased assurance with the value of reduced type I and type II errors. The model predicts that the optimal degree of assurance depends on (1) the likelihood that the sought-after attribute is discoverable by consumers, (2) the price premium paid for the attribute, (3) the cost of quality control, and (4) the damage caused by false certification.\nA number of privately developed U.S. QASs are examined to see how well the model predictions are supported.

农产品质量保证系统最优严格度公私合作质量信息传递