击中或错过目标:时尚产业中替代电子商务路径的资源与能力
Hitting or missing the target: Resources and capabilities for alternative e-commerce pathways in the fashion industry
Industrial Marketing Management · 2021
被引 37
ABS 3
- Barbara Gaudenzi 通讯
- Lapo Mola
- Cecilia Rossignoli
电子商务时尚产业动态能力供应链管理资源基础观