多服务金融机构中的客户行为预测:盈利视角
Forecasting customer behaviour in a multi-service financial organisation: A profitability perspective
International Journal of Forecasting · 2011
被引 10
ABS 3
- Alena Audzeyeva 通讯
- Barbara Summers
- Klaus Reiner Schenk–Hoppé
客户关系管理金融营销客户盈利性分析预测建模