中国市场的转换成本与存款需求

SWITCHING COST AND DEPOSIT DEMAND IN CHINA

International Economic Review · 2015
被引 22
人大 AABS 4

中文导读

构建并估计了一个动态存款需求模型,发现转换成本占存款价值的0.8%,静态模型会低估需求弹性;长期价格弹性大于短期,降低转换成本可削弱银行垄断定价能力。

Abstract

This article develops and estimates a dynamic model of consumer demand for deposits in which banks provide differentiated products and product characteristics that evolve over time. The switching cost is 0.8% of the deposit's value, which leads the static model to bias the demand estimates. The dynamic model shows that the price elasticity over a long time horizon is larger than the same elasticity over a short time horizon. Counterfactual experiments with a dynamic monopoly show that reducing the switching cost has a comparable competitive effect on bank pricing as a result of reducing the dominant position of the monopoly.

转换成本存款需求动态模型银行定价