纵向一体化守门人平台市场中的自我优待

Self‐Preferencing in Markets with Vertically Integrated Gatekeeper Platforms*

Journal of Industrial Economics · 2022
被引 58 · 同刊同年前 6%
人大 A-ABS 3

中文导读

研究了守门人平台在设备需求饱和时,有动机和能力排挤第三方服务提供商,且当平台自身服务劣于第三方时可能损害消费者。

Abstract

The competitive strategies of ‘gatekeeper’ platforms are subject to enhanced scrutiny. For instance, Apple and Google are being accused of charging excessive access fees to app providers and privileging their own apps. Some have argued that such allegations make no economic sense when the platform's business model is to sell devices. In this paper, we build a model in which a gatekeeper device‐seller facing potentially saturated demand for its device has the incentive and the ability to exclude from the market third‐party suppliers of a service that consumers buy via its devices. Foreclosure is more likely if demand growth for the platform's devices is slow or negative, and can harm consumers if the device‐seller's services are inferior to those offered by the third parties.

平台自我优待垂直整合守门人平台排他性行为