慢速荷兰式拍卖

Slow Dutch Auctions

Management Science · 2005
被引 62
人大 A+FT50UTD24ABS 4*

中文导读

建立慢速荷兰式拍卖模型,引入投标人延迟出价的交易成本,解释为何实际中荷兰式拍卖比密封投标拍卖产生更高收益,并推导出成本影响收益的均衡条件。

Abstract

Theorists have long believed that Dutch auctions are strategically equivalent to standard sealed bidding. However, in recent controlled experiments with actual Dutch and sealed-bid Internet auctions of collectibles, the Dutch auctions produced significantly more revenue. We believe that this happened, in part, because the Internet Dutch auctions are a slow process in which bidders incur incremental transaction costs if they delay bidding. This paper presents models of slow Dutch auctions that include these costs and explain this belief. We first present a decision-theoretic model of a slow Dutch auction. While simple, the decision-theoretic model is fairly general and provides the basic intuition underlying our revenue results. We then develop a game-theoretic model of a slow Dutch auction. We derive two symmetric, payoff-equivalent equilibria of the game in the absence of a cost of return and then consider the more general case of costly return. When the cost of return is in an appropriate range, the seller's expected revenue is an increasing function of that cost.

荷兰式拍卖缓慢拍卖交易成本拍卖收益