Digitizing Disclosure: The Case of Restaurant Hygiene Scores
与Yelp和旧金山市合作，重新审视餐厅卫生评分披露的效果，发现评分发布有效，而通过消费者提醒提高显著性可进一步增加消费者响应。
Collaborating with Yelp and the City of San Francisco, we revisit a canonical example of quality disclosure by evaluating and helping to redesign the posting of restaurant hygiene scores on Yelp.com . We implement a two-stage intervention that separately identifies consumer response to information disclosure and a disclosure design with improved salience—a consumer alert. We find score posting is effective, but improving salience further increases consumer response.