基于因子分析随机系数模型从单票销售中揭示观众对音乐会特征的偏好
Uncovering audience preferences for concert features from single-ticket sales with a factor-analytic random-coefficients model
International Journal of Research in Marketing · 2012
被引 6
ABS 4
- Wagner A. Kamakura
- Carl Schimmel
文化经济学市场营销消费者行为计量经济学