What is the Eisenhardt Method, really?
重新梳理了多案例理论构建方法（艾森哈特方法），阐明其核心目标是理论构建，关键特征包括研究问题无现成答案、精心选择案例、明确构念与关系等，并纠正常见误解，指出该方法并非僵化模板。
This essay sharpens and refreshes the multi-case theory-building approach, sometimes termed The “Eisenhardt Method.” The Method’s singular aim is theory building, especially with multiple cases and theoretical logic. Its defining features (e.g. research questions without obvious answers, careful case selection, well-identified constructs and relationships, theoretical arguments, boundary conditions) reflect this aim. I begin with the influence of the 1980s, including grounded theorizing and case logic. Relying on exemplars, I illustrate the Method’s defining features. I also address common misconceptions (e.g. types of data, number of cases, performance emphasis). These miss the Method’s essence and imply a rigid template that does not exist. Instead, the Method’s relatively few defining features enable a wide variety of research possibilities. I conclude with what I would write today like a richer palette of research choices, more emphasis on time, and flexible philosophy of science. Yet the core message of theory building would remain.