Graph-Based Equilibrium Metrics for Dynamic Supply–Demand Systems With Applications to Ride-sourcing Platforms
提出一种基于图的均衡度量（GEM），通过最优运输问题量化供需网络间的时空一致性，用于提升网约车平台订单应答率预测、司机收入及政策比较。
How to dynamically measure the local-to-global spatio-temporal coherence between demand and supply networks is a fundamental task for ride-sourcing platforms, such as DiDi. Such coherence measurement is critically important for the quantification of the market efficiency and the comparison of different platform policies, such as dispatching. The aim of this paper is to introduce a graph-based equilibrium metric (GEM) to quantify the distance between demand and supply networks based on a weighted graph structure. We formulate GEM as the optimal objective value of an unbalanced optimal transport problem, which can be formulated as an equivalent linear programming and efficiently solved. We examine how the GEM can help solve three operational tasks of ride-sourcing platforms. The first one is that GEM achieves up to 70.6% reduction in root-mean-square error over the second-best distance measurement for the prediction accuracy of order answer rate. The second one is that the use of GEM for designing order dispatching policy increases drivers’ revenue for more than 1%, representing a huge improvement in number. The third one is that GEM can serve as an endpoint for comparing different platform policies in AB test. Supplementary materials for this article, including a standardized description of the materials available for reproducing the work, are available as an online supplement.