Spatial Pattern of Passenger-Car Consumption Market in China
基于2012年省级乘用车注册数据,计算集中度指数和区位商,分析各省份不同制造商的集中水平与市场份额差异,并探讨成因。
Based on the registration data of passenger cars collected at the provincial level in 2012,we calculated the concentration index and the location quotients of different manufacturers in the provinces in China and make the maps using the GIS software. The differences in terms of the concentration level across provinces and the market share of various manufacturers are analyzed,accompanied by the discussions of the likely causes. The results of concentration indexes show an obvious zonal characteristic in terms of the spatial distribution. The calculation of location quotients indicates that: ① Different manufacturers of the same brand tend to divide the market and avoid competition. ② The differences of passenger car market between the joint ventures and original brand manufacturers are obvious. ③ The primary market of the joint ventures presents recognizable headquarters effects.