客户重复购买的预测分析：购买至死模型与机器学习的跨学科整合

Predictive analytics for customer repurchase: Interdisciplinary integration of buy till you die modeling and machine learning

• Ping Chou
• Howard Hao‐Chun Chuang 通讯
• Yen‐Chun Chou
• Ting‐Peng Liang