持续技术培训与B2B销售人员成功:提升技术效能如何增强销售努力和绩效
Continuous techno-training and business-to-business salesperson success: How boosting techno-efficacy enhances sales effort and performance
JOURNAL OF BUSINESS RESEARCH · 2021
被引 49
人大 A-ABS 3
- Steven W. Rayburn
- Vishag Badrinarayanan 通讯
- Sidney Anderson
- Aditya Gupta
销售管理市场营销技术培训B2B销售绩效管理